• Premier Bet – Sports campaign

      posted in Play-now by Erick on November 13, 2018

    • Description

      The sports/betting industry is very competitive in emergent markets, like Asia and Africa, and it requires a lot of effort to keep customers motivated and willing to interact with brands. This campaign aims brand awareness, reinforcing Premier Bet as the most successful in the segment in the African continent. I was in charge to bring a new concept to live, creative and easy to communicate with customers. The whole project has included print advertising, social media, and billboards.

      Art Director: Erick Teixeira
      Designers: Editec Creative team